week 5 – On design thinking

A lecture by Craig Austin on design thinking.

• Edward de Bono

Someone who was thought to have invented “lateral” thinking.

But did not invent the word, he made it up.


The brain is designed to make “self organizing” patterns


• Ways of thinking

    In logical thinking, it mainly works with FACT

    Whereas “design thinking” has to work with “lateral” thinking.


• Past based thinking

Analysis and judgment based thinking


• NEW thinking

Generative, (creative) thinking.


6 thinking hats


design thinking





Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s